Tried & True Instagram Reel Ideas to Get Views

Instagram Reels have quickly become an essential tool for businesses and creators looking to engage their audience and attract new followers. With the platform's emphasis on short, captivating videos, finding the right kind of content to produce can be challenging.  

However, some tried and true ideas can help you get those views climbing. From showcasing a day in your life to sharing industry tips, there’s a wide range of content you can explore. Below, we’ve laid out several effective ideas, along with quick guides on how to bring them to life.

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A Day in the Life

Sharing a day in the life of your work can significantly humanize your brand and build a stronger connection with your audience. People are naturally curious about how others spend their day, especially when it comes to different professions. This type of content is not only relatable but also provides a behind-the-scenes look at your business.

How to Film:

• Start by planning your day to include a variety of tasks that showcase a full ‘day in the life’ of your work
• Use your phone or a camera to record short clips from your point of view as you go about your day
• Edit these clips together into a concise video and overlay a voiceover summarizing your day and the work you did
• Make sure the final edit flows smoothly and keeps the viewer engaged from start to finish

Time-Lapse of a Big Project

A time-lapse video of a big project, from start to finish, can be mesmerizing and highly engaging. It offers your audience the satisfaction of seeing a project come together in seconds or minutes, which can be both educational and entertaining.

How to Film:

• Set up a camera in a stable position where it can capture the entirety of the project without interruption
• Ensure the lighting is consistent throughout the filming to maintain the quality of the video
• If you choose to add a voiceover, plan your script to explain the process succinctly and engagingly
• Edit the footage to speed it up appropriately, making sure the key stages of the project are visible and clear

Quick Tips or Life Hacks in Your Industry

Offering a quick tip or life hack related to your industry is an excellent way to provide value to your audience. It positions you as an expert in your field and can help solve common problems your followers might be facing.

How to Film:

• Identify a common problem in your industry that you can solve or offer advice on
• Record a brief, to-the-point video explaining the issue and your solution. Selfie videos work great for this format to keep it personal and direct
• Use clear and simple language to ensure your message is easily understandable
• Encourage viewers to comment with their thoughts or any questions they might have

Engaging Tutorials or How-To Videos

Tutorials or how-to videos are incredibly popular because they offer practical value to your audience. Whether it’s showing how to use a product or teaching a skill related to your industry, these videos can significantly boost your engagement and position you as a helpful resource.

How to Film:

• Choose a topic that’s relevant to your audience’s interests and needs
• Plan your tutorial steps in advance to ensure the video is concise and clear
• Film each step of the process, making sure to focus on the details that viewers need to understand
• Edit your footage into a smooth, easy-to-follow video, and consider adding captions for clarity, accessibility, and to help hold your viewers' attention

Stand Out with Your Reels

In a world of dwindling attention spans, making your Reels stand out is more important than ever. The first three seconds are critical; you need to grab your viewer's attention immediately. Introduce your video creatively or start with something visually striking to ensure viewers keep watching.

Pro Tips:

• Start your video with a hook that immediately piques interest, whether it's an intriguing question, a surprising fact, or a visually stunning shot
• Do not allow any room for pause or “dead air” at the beginning for even 1 second – jump right into it
• Consider using engaging visuals, bold colors, or dynamic movements to make the first few seconds  
• Bait engagement by including small, deliberate "mistakes" or oddities in the background. IE: Calling a tool the wrong name, etc. This can prompt viewers to comment, boosting your video in the algorithm

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Creating Instagram Reels That Resonate, It Calls for Charisma

Instagram Reels offer a fantastic opportunity to connect with your audience in a fun and engaging way. By incorporating these tried-and-true ideas into your content strategy, you can increase your views, engagement, and follower count. Remember, the key to success on Instagram is authenticity and creativity, so don’t be afraid to experiment and put your unique spin on these ideas.

Start creating Instagram Reels that truly resonate with your audience today. With these ideas and tips, you're well on your way to Instagram success.

Have more questions? Ready to get started with your own content plan with Charisma? Give us a call today!

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