Get More Reviews: Turn Your Business into a Top Choice on Google

Get More Reviews: Turn Your Business into a Top Choice on Google
by
Madi Riley

Getting your business noticed isn't just about offering the best services or having a high-quality ad anymore. Now, what your clients share about you online makes a big difference to your rankings and helps drive decisions. That's where reviews come into play, especially on Google.  

At Charisma, we're all about helping businesses like yours get noticed and loved through smart, simple strategies. Let's break down how you can use reviews to climb up Google's rankings and win over new clients.

Why Reviews Are a Big Deal

Think of your Google rating as a megaphone for your business’s reputation on the internet. Google prefers to feature businesses with fresh content, and every new review is like an SEO bump that keeps you on the search engine's radar.  

Often, when clients share their experiences with you, their messages are packed with keywords that people use to search for what you offer. This means the more detailed feedback you get, the easier it is for potential customers to find you when they're searching online.

Not only are they good for SEO but, customer stories convince people you're worth checking out. It works the same as word-of-mouth marketing but in this case, it’s virtual and all in one place for everyone to see no matter how much time has passed. In a time where everyone's skeptical about marketing claims, potential clients look for genuine feedback from other people before deciding to put their trust in a company.  

Ways to Get Reviews on Google

So, how do you get your clients to share their stories? Here are some straightforward strategies:

  • Just Ask: Sometimes, all you need to do is ask. Happy customers are usually more than willing to share their good experiences. Integrate it into your delivery process.
  • Make It Easy: Use QR codes that direct to your Google review page right after appointments or purchases.
  • Incentivize (But Don't Buy): Offer a small thank you, like a discount on the next purchase, for those who take the time. Remember, buying reviews is a no-go.
  • Follow-up: A friendly email or text reminder can nudge those who forgot to leave a review but had a positive experience.
  • Respond to Reviews: Show that you value feedback by responding! It encourages others to leave their own.  

Automating Review Collection with Charisma CRM

Would you believe it if we told you we could make getting feedback even smoother? With Charisma’s Customer Relationship Management software (CRM), we can automate repetitive and time-consuming tasks, including sending reminders for reviews directly to your customers.  

With the CRM your clients are all sorted into one single database, making communication a breeze by reaching out to clients with updates and reminders automatically. This leads to more closed sales, better lead management, and overall better customer experience.  

So, how can CRM automation help you get more reviews?

Imagine this: You’re a home service company and once you have completed your service at a client’s home your client gets moved from ‘open’ to a ‘closed’ status in the CRM database. Once their status has been changed to close, they automatically receive a text with a personal thank you note and a link directing them to leave a review on Google.  

When your client receives this message, you’re still fresh in their mind and they are more likely to click the link that's right in front of them to leave a quick review. It’s all about timing and making the experience personal and effortless.

Charisma Communications: Your Shortcut to the Top

In the end, reviews are a powerful tool that can skyrocket your Google rankings and make your company the go-to choice for customers. With the right strategies and help from Charisma's CRM, collecting and leveraging client feedback is easier than you might think.

By focusing on genuine interactions and making it super simple for customers to share their experiences, you're not just boosting your SEO—you're building a reputation that speaks for itself. So, let's get those reviews rolling in and show the world why you stand out.