TMZ Appraisal Group is a growing appraisal firm currently based out of two states. After 20 years in business, they wanted a fresh look and were referred to us to create new branding including a logo, t-shirt/swag mockups, and business cards. We also helped develop their tagline: Your Home. Our Values.

They requested a clean, classic, simplified design, and we delivered.  

• Blue is the owner’s favorite color, and the two-tone blend provides visual interest and evokes a traditional company.  

• The deeper blue offers a sense of excellence and professionalism while the lighter blue tone gives feelings of trust—key for a financial-related industry.  

“Understanding and using branding means that you take the reins and control what your reputation looks like. Well-executed branding can change how people perceive your brand, drive new business, and increase your brand’s value.” -Corin

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“Branding makes a memorable impression on customers, and allows your potential customers and clients to know what to expect from your company.” -Corin