Confused about how advertising on social media works – let alone social ads? You’re not alone. While the special features on the many social platforms are a great way to advertise your product or service, they also add complexity. One of these confusing features being the pixels. We’ll help to clear some conversion confusion by explaining how tracking pixels can be used to increase ROI for your social media ads. Keep reading […]
Why Your Content Marketing Strategy Isn’t Working…Yet.
And here’s what you can do about it: Content marketing is not a new concept, but it’s becoming an increasingly popular buzzword among business owners. But how do you get a content marketing strategy to work effectively for your business? Content marketing is a proven method to grow your brand and yet a lot of businesses are not succeeding in their strategy nor are they attracting […]
Marketing Your Virtual Event
When interested in hosting a virtual event or webinar, you will want to make your online event stand apart and make sure that people show up. What can you do to gain attraction and attendance? How can you make your event appealing when it is online and not in-person? Let’s explore how you can best […]
Email or Text? What’s Best for My Business
Are you trying to reach more customers for your business? Of course, you are; that’s why you’re here. But with all the marketing channels out there, what’s the best way to go about it? Today our content queens are sharing two of our favorite ways to stay in communication on the go: email and text. Let’s dive into what’s best for your […]
Planning Blog Post Topics
One of the fastest ways to gain trust through your website is through blogging. If someone needs your service or product, they are going to research for it online. With the vast number of competitors on the internet, you will, of course, want to stand out from the rest. What better way than to share […]
Creating a Homepage that Converts
First impressions matter. It’s true in everyday life, and especially so for your website! When someone visits your website, the first place they tend to land is your homepage. How your homepage is set up can have a big impact on your conversion rates. Focusing on your homepage design pays off, regardless of the […]
