Full disclosure: Our team does a lot of networking…We truly believe people do business with those they know, like, and trust. Trust is key. Small businesses are the backbone of the economy in the United States, and with 30.2 million small businesses 99.9% of the whole business sector in our country is made up of […]
Why Email Marketing is STILL Relevant
As far as marketing strategy goes, you have many options to choose from to promote your business. We believe email is owed its marketing due since it’s one of the top ways to generate more sales and contact potential customers & leads. While social media, paid advertising, and content marketing tend to be focused on first for an integrated marketing […]
Blog Topics: How to Find Your Niche
Creating compelling content isn’t easy. There are literally thousands upon thousands of blogs on the internet, which is why choosing a niche for your business blog is important. If you are going to stand out in a crowded market, you need informative content for your customers to find. Keep reading for tips on how to find your niche! […]
The Secrets of Visual Branding
Design nerd alert! There’s a science to visuals and they can make a big difference for your brand. The secret of visual branding is that it is a part of every impression, so you want to make sure it counts. Visual branding is a science. Symbols, colors, and other brand touchpoints can help differentiate your […]
8 Ways to Promote a Product
You’ve got a great product and an amazing website to showcase it! Now, how do you start getting sales? Whether you are trying to make your first sale, or you’ve been in business for a while, it’s time to start driving traffic to your store and increase your sales! Here are Charisma’s top eight ways to promote your […]
Make Social Media WORK for Your Business
Social media is a critical tool to growing and understanding your clients. Plus, it’s a great branding tool. While you may not want a bunch of comments on your blog, staying social gives you a chance to have a conversation with your customers. Hello, thriving business and brand advocates! Engage yourself with the constantly evolving world of social media so that you can create a […]
